Project Brief: Square Business Card Design for Cartrack New Zealand Ltd.
Cartrack New Zealand Ltd. commissioned a uniquely shaped business card to stand out from standard formats and enhance convenience for everyday use. The client specifically requested a compact, square design that would fit easily into smaller wallets while maintaining a professional and modern look.
The primary focus of the design was a prominently placed scannable QR code, which securely contains all relevant employee details. This digital-forward approach allows for seamless contact sharing and reduces the need for excessive printed information, supporting a sleek, minimal aesthetic.
The objective was to create a distinctive, functional, and brand-aligned business card that merges practicality with innovation.
